Archive for the 'Online Marketing' Category

Learn about Video Production - Article One

Posted in Online Marketing, Publishing, Video on November 25th, 2008

The good old Chinese tale has an immense connotation; the motto illustrated the fact that we acknowledge an occasion noticeably more if it is seen. Via video production or videography it’s realistic to record a string of events.

Now in all company presentations, video footage is commonly implemented. By adopting video production it’s realistic to supply the necessary communication to quite a lot of different potential clientele to help interest them. Video production at present is employed for several different tasks; however, more than a few corporate videos & brand associated presentations are usually developed in order to accomplish particular business targets.

Audio video presentations are greatly in style and as a consequence are used in more or less any form of business activity. Creative firms at the outset typically work with a specific client or a company that are wanting to produce an online promotional video a presentation or a series of video clips. The full work of video production is frequently carried out by individual freelancers; yet there are a handful of video production agencies around at the moment.

Participation of music composers, cameraman & script writers are also common when creating audio video productions. What’s more, advertising companies and PR agencies have very recently become involved with online video production. Click here to find out about Vidify’s video production and marketing services.

How To Get New Business

Posted in Online Marketing on June 15th, 2008

Market, Market and then market some more. So many small and home-business owners do what we call spot marketing. They market hard for their business, get a response then stop marketing.


Marketing must be an ongoing process. Let’s repeat that…Marketing Must Be An On Going Process. In addition, you should have multiple marketing strategies. For example, we market on the internet through newsgroups, newsletters, press releases, forums, writing articles. We also market by running support groups, joining local groups and chambers, and being active and getting involved in the community. We give out our brochures and business cards. Your cards and brochures are not going to do you any good sitting in your files. We send out follow-up information for every cold call we make and speak to someone. While we might not do business with them now, we might down the road. However, we certainly won’t hear from them, if they don’t get something from us.


The following happened during a teleclass we sat in on: One of the other participants asked about getting customers for interior design work. She had a brochure with her services, and would give a free consultation to her clients. However, she wasn’t turning those into sales. A couple of things we suggested were to 1) put pictures in her brochure of before and afters for homes she did; 2) offer to re-do a small area of their home for half price, so they could get an idea of her work. She loved the ideas, and thought they would work marvelously for her.


Remember, you won’t get the business, if you don’t ask for it. Along with the marketing you have to also be a salesperson. You have to ask for the sale. You don’t have to be obnoxious about it, in fact, if you are, you probably won’t get it at all. As most of you know, we never push anyone to order or do something with us, it’s up to them. We want our customers to make an informed decision, and for it to be win-win for everyone, and that is how we conduct our business. You should also. However, realize that for certain businesses a stronger approach might be necessary.


For those that work with services only, you have to create a need for that person to act now. Those in real estate know, if the owner is not motivated now and is just fishing for price, the deal might not go. You have to make it go, either by using a new strategy or following up at a later date. There are some deals that do go even if there is not a lot of motivation, but because you were able to come up with a creative real estate strategy that peaked the owners/buyers interest now and for him/her to act now.


For those in service businesses listening skills are a must. If you are not a good listener, learn to be. If you are constantly thinking only about what you are going to say about your product/service, you are missing out on what your customers needs are. The best way to think of your services or products is what are the benefits for your customers. Make a list of them, know them well and then you’ll be better able to listen to your customers.


There are many different ways to get new clients, repeat business and to stay focused.


Copyright DeFiore Enterprises 2001

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our “how to” Home Business Solutions Digest, it’s like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

MLM Training - The MLM Disease that You MUST Not Catch!

Posted in Online Marketing on June 13th, 2008

“With no attempt, there can be no failure…..

with no failure…no humiliation…..” - William James.

Procrastination.

What a lovely word for Network Marketing and MLM.

Sounds almost like a disease that you want to stay away from or get innoculated from, and to run from.

Especially in MLM. You must RUN like crazy to not catch this disease.

Guess what?

With most Network marketers, it is a form of a disease that has infected millions of people and they sacrifice their future for the comfort of the present with no risk.

Sound familiar?

You know that you have greatness inside of you as a network Marketer.

You know that there is a Powerful You inside and in your MLM business.

You know that there are things in your life you would just love to attempt and go for, but , well…

You don’t want to be humiliated from failure. Who does in MLM?

You don’t want to put your reputation at risk and ruin your great “Image” folks have of you.

You don’t want to hear the cry of the mediocre with all their excuses of why you should not try to enlarge your life and lifestyle.

After all- this IS network marketing.

Let’s be REAL HONEST.

Humiliation only exists in your mind. It exists nowhere else. You create it, and you give it life. And procrastination is a great catalyst for it.

Defeat is an acceptance, not an event in MLM.

And nothing great has ever been accomplished in this industry without the risk of possibly facing adversity and rejection.

Yes,the storms of adversity can blow strong.

But Greatness on the inside is USELESS if it is not crystallized on the outside of your life and Network Marketing business.

That is what Useless means:

“Use Less.”

You use so much Less of your gifts and talents because the the greatness inside of you lies dormant. And you
continue to use less of your talent for greatness as you grow older, all for the acceptance of other’s opinions and “fitting in.”

“Fitting in ” and Being Accepted has an enormous cost sometimes.

The cost of the REAL YOU.

So then procrastination kicks in, and you start the path of struggle and frustration.

Go for what you want and forget the storms in life and in MLM.

INFERNO Secret:

All adversity is temporary.

Yes, you may have glitches and challenges and temporary setbacks, but that is not humiliating.

Humiliation is knowing there is Greatness inside of you, and you never released it due to the safety of procrastination and “no risk fear.”

And always knowing deep down inside.

“I could have been hugely successful.”

Yeah, you could fall flat on your face if you do what you passionately want to do with your life.

But what if you get up and try again.

Then what if you DO succeed?

What if you KNEW you could’ve and didn’t even try to Succeed?

Deep down inside– That is REAL humiliation due to procrastination in MLM and Network Marketing.

blessings…

doug firebaugh
(c) 2006/ all rights reserved

Doug Firebaugh is one of the top MLM Network Marketing
Trainers in the world. Over a million people a month
read his training ezine. He spent the last 7 years
traveling the world speaking and training on Success.
He lives in Birmingham Michigan, and you can receive a
FREE subscription to his training ezine- The MLM
Success HEAT- at:
http://www.passionfire.com/pf_heat_9.html and
http://www.passionfire.com

How to go from a Dead Website to Raging Buyers: Building your opt-in Cash Cow

Posted in Online Marketing on May 30th, 2008

Almost everyone, from the all-star “guru”, to the small guy
promoting his humble website, says “The money is in the list”.
And, really, having an opt-in list you can call your own
is crucial for succeeding online.

This one little “secret”, can make all the difference for you,
between making a few sales here and there,
to consistently making money out of thin air, literally.

Here’s an outline of some of the benefits you get
from maintaining your own opt-in list.

- Ability to generate traffic (and sales!) on demand
- Leverage potential
- Advertising revenue

How to generate traffic and sales on demand:

Having an opt-in list, is like owning a “sales & traffic” button!
You’re literally a “send” button away from generating
traffic & sales anytime you want to, because if your list is
well-targeted, they *will* read and respond to your offers.

Of course, this doesn’t mean you can spam your list
with ads every time you want, as they will probably
unsubscribe, even get mad if you do. But if you keep
your communications useful to your readers,
you will see great responses!

Leveraging gold from your subscriber’s contact network:

I like to think about my list as my joint venture partners.
Think about it, it’s very realistic to assume that some
of your subscribers do have their own list and contacts.

If you can get your subscribers promoting your products
(even as second-tier affiliates), you’re leveraging
their resources to your benefit. That’s working smarter,
not harder.

Easily generating advertising revenue :

Do you think advertisers would be interested in
running an ad on your targeted, highly-responsive
opt-in list? You bet they do!

Running advertising inside your publications can be
a great source of extra income, with almost no work
involved from you!

Let’s say you charge $5 for publishing a top sponsor ad
in your bi-weekly newsletter. That makes you a
maximum of $10 a week, or $40 a month,
just for adding an ad to a message you were sending anyways
(I’m not even considering other type of ads here).

Not bad for covering your business expenses, say,
your web hosting and autoresponder account.

You can make some good money from running ads
on your publications, once your subscriber base reaches
a decent size. And as your list grows, you can increase
your prices, too! Just be sure not to turn your
mailings into a classified board instead of a good read,
or your subscribers might start opting-out.

There’s plenty of reasons for building an opt-in list.
It’s so important, that many experts recommend
you make list building your top priority when
doing online business. Start building or growing
your list today, so you can reap the rewards tomorrow!

——-
Turning Internet Marketing Newbies into Gurus, one subscriber at a time!
Get a FREE 4-Week Intensive Pro Internet Marketing E-Course from Juan Pablo Cangas’ newsletter on:

http://www.getfreedom.ws/newsletter/

Juan Pablo Cangas is a self-taught online entrepreneur.
He specializes in internet marketing & promoting,
copywriting and networking. In his website
(http://www.getfreedom.ws), newsletter and blog,
Juan Pablo teaches you how to how to promote and sale online
like a real pro, and gives you valuable gifts just
for following his advice!

Juan Pablo also shares his experiences and
business opportunities he is currently involved in,
so you can make money too.

You may reprint this article in any way, provided you don’t modify it, and you include this resource box in your publication.

Salehoo :Fragrance Oils Salehoo Wholesale

Posted in Money Making, Online Marketing, Product Tips + More on May 16th, 2008

Salehoo: Counter Top Jewelry Display Wholesale
The last step is fairly easy. You will need to move the songs from your PSP Download folder to the PSP player. You need to hook your PSP player to your computer using the USB cable. Go to your “MY COMPUTER” and look for the new drive called “PSP”. All you need to do now is drag and drop the music from your PSP Down Load folder to the “PSP” drive and you are done. The same process works for any type of download except you will use a different software to transfer videos to the PSP Download folder. Once again there are many free versions of video ripping software. To find the software just type in “video ripping software” into Google and browse the results.The first step is to decide what music you want to download to your Sony PSP player. So I decided to let people in on the Salehoo truth or for that matter any premium wholesale or drop ship directory, so learn all about Salehoo wholesalers.

Salehoo has been around for some time and is offering a wide range of options and services to connect entrepreneurs to reputable supplier which is the real benefit of Salehoo dropshippers. Always be up to date on what types of products are hot which products are staple products what merchandise sells in each season and the actual market wholesale and retail prices of the items you are selling and also the Salehoo Suppliers. Founded in 2005 by New Zealand born entrepreneurs Simon Slade and Mark Ling Salehoo is currently a trusted choice of over 50000 retailers and eBay sellers from all walks of life

Salehoo Wholesale Inspirational Gifts Monogrammed:
What do I mean by “real wholesale prices”? Well, most suppliers will know in the first 20 seconds if you are a seasoned buyer or just starting out. They will price their merchandise accordingly. Ebay powersellers trust Salehoo dropshippers and Salehoo prices.

As I’ve already said looking at Salehoo’s front page it looked like it actually might be worth joining and although it was $99 it was just a one off payment most are monthly and in reality cost about $99 a year, so try to join the Salehoo forums. If you are buying products from a wholesale distributor they are making money from the products you are purchasing, which will be the Salehoo customers. See Salehoo.

Product Not Selling? This Could Be Your Lucky Day!

Posted in Online Marketing on May 8th, 2008

So you’ve created a digital product ready for sale on the Web. You’ve created your sales page on a three page mini- site. If you’re really on the ball, you’ve created your own opt-in newsletter as well. You’ve followed step-by-step guidelines for selling your product, and even added some bells and whistles. It’s a cakewalk from this point on, right?

Don’t get me wrong; if you’ve done this much then you’re leaps and bounds ahead of many Internet marketers. But what if your product doesn’t sell as well as you expected? Is this a cause for concern? No way! Depending upon the subsequent action you take, it could very well be a cause for celebration!

You could take a few reactive measures, such as tweaking your sales page and website, for these are not only good ideas, but absolute necessities. But try these three simple techniques on for size and see if they don’t help you double or triple your profits. There are no guarantees of success, but these simple steps are certainly contributing factors.

1. Instead of selling your product, give it away for free as an incentive to sign up for your newsletter. Simply leave your sales page the way it is except for removing the order links, and replacing them with newsletter signup links!

Tweak your product a bit so it can be given away for free by your visitors and give them a huge incentive to do so. If your product is an ebook, are there affiliate links in the text that your subscribers can replace with their own?

Here’s what will happen if you give your subscribers a huge incentive to share your product with others:

A. The more people will get your product, which means..
B. More visits to your website, which leads to,
C. More subscribers, equaling more sales of back-end products. These could be other products you are selling, or products you can earn affiliate commission from. This takes us to the next step: D. More people giving away your product, which leads back to step A.

Can you see how much more profitable you can become if you follow this simple formula? OK, now on to step two:

2. Combine step one, and throw in joint venture deals with other marketers. But instead of selling your own product, let your joint venture partners place promotional copy in their newsletters (and maybe even on their websites) and have their subscribers download it from a different address than usual. The product downloaded from this second link can be branded with your joint venture partner’s affiliate links!

They will have the potential to earn twice; once from your product, and once from theirs promoted through your ezine. Not a bad deal for them, or for you.

3. Create another digital product for back-end sales, and/or earn affiliate commission by endorsing products related to your niche. You might even consider giving full resale rights to anyone who buys this second product, meaning even more exposure for your website.

Imagine your conversion rate on your second product if you’ve already pre-sold your subscribers through quality ezine articles (every article you write does the pre-selling for you, by the way). Say your first product was only converting at half a percent, but you’re able to convert your second product at four percent.

The greater your subscriber base, the more money that four percent means to you! So don’t worry if your product isn’t selling; it could be just what you need to be profitable!

**Attn Ezine editors/Site owners**
Feel free to reprint this article in its entirety in your ezine or on your site so long as you leave all links in place, do not modify the content and include our resource box as listed below.

Wanna learn how to generate thousands of highly targeted visitors, absolutely free? => http://www.iwantchoices.com

Marketing Worksheet

Posted in Online Marketing on May 1st, 2008

Even the world’s best marketing strategy won’t work for you if it’s not well-planned, and the best way to do that is to develop a customized work sheet for each client.


Here’s how to start:


First, list each company’s top executives, products, and services. Make sure your marketing effort is aimed at the right individual.


Second, describe the products or services that you think best apply to each client. This is not a sales forecast but rather a listing of products you think can best help his or her business.


Third, make a list of your competitors. Include their products and any marketing programs they have. If they use fliers, advertisements and so on, list them and, if possible, the dates they appeared.


Fourth, write down the marketing plan you’ve used for each client. If you send anyone literature, be sure to include the date and result. Was a purchase made? Was there a request for more information? Did someone call? If no action was taken, note that, too.


Last, but not least, keep track of your marketing costs per client or prospect.


A well organized plan will get you the results you need, and give you the information you need to make any changes in your strategy.


Copyright 2004 DeFiore Enterprises

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our “how to” Home Business Solutions Digest, it’s like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

10 Tips For A Successful Website

Posted in Online Marketing on April 17th, 2008

Have you ever thought the secret behind the success of most of the famous sites. Do you ask yourself these questions. Why do they get so many clicks?Why they are making so much money and i am not?Why only few web sites succeed and most of others fail?Just stop questioning and start reading.

Here i am gonna give you some of the top tip that most of the successful web sites use.

1. Do your web site attract the customers attention immediately. If not,it should. Listen this is the truth,nobody’s gonna find information on your web site,nobody has that much time. You got to give the information to them,i mean fast. Don’t expect that your customer will fool around in your web site for hours,looking every nook and corner of your website. They will leave your site in no time. Remember there are millions of service providers like you. Give them clean links. Just one click and straight to business.

Also minimize the loading time of your website. Try to avoid graphics,flash animation,pictures etc. Believe me people hate that.

2. Ok,now think about the kind of customers you are targeting. Build your web site according to type of customers you will receive. If your website is for professionals,make the site more proffessional. If your website is targeting young teenagers,make the site more informal and relaxed. Try to reflect the customers choices.

3. Focus your website. Make sure you are not offering different products or services on the same page. That will confuse your customer. Dedicate seperate page for each of your product. If you want advertise your other products also,do it subtly.

4. Your credibility is very important. Having a great looking website will not help you,if you are unable to build trust in your customers. The anonymity of the internet certainly creates a little mistrust. In order to make your product sell first try to build trust in your customers.

Give them correct information,your address,e-mail and phone number atleast. A clear privacy statement is a good tool for establishing credibility. Give a link to your privacy statement in every page of your website.

5. Offer a money back guarantee on your website. Give them the control of whether they want to keep the product or not. This will build trust in your customers.

6. Make money transactions on your site easier. Make the proccess as short as possible. Donot ask for information that is not very important. At any time donot let them feel that you are invading their privacy. Give many type of payment modes. Accept credit cards and electronic checks. Also provide mailing address for customers who would like to pay via mail.

7. Make the navigation of your website as simple as possible. Every page of your website should be reachable from every other page.

8. The website should look consistent in look and feel. Do not alter the design of the site from page to page.

9. Keep in mind that most of the customers will find your website from the search engines. So design pages that will give you a high rank. Include important keywords as many as possible without sacrificing your sales message. Use meta tags and decription tags to the full. Give keywords as names to different webpages of your website while linking.

10. Last but the most important one,give quality content. Provide good content so that people visit your site again and again.

Vinay Kumar is a graduated student from MIT. He is also the founder of www.sourcecode.co.nr. His educational background and work experience is basicly in the field of computer science and programming

vinay_141@yahoo.com